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How not to pitch to journalists

  • Shoreditch House 1 Ebor Street London, England, E1 6AW United Kingdom (map)

Even in the age of social media, a prominent piece in the right publication can do wonders for your business or career. Amy Lewin is the features editor at Courier magazine, and has seen thousands of badly written emails, awful press releases and nonsensical pitches – as well as those rare few ideas that make it through to publication. In this lunchtime talk with Q&A she’ll review the mistakes most people (including PRs!) make, and what she wishes you knew before sending that email.

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