Whether it's a blog post, email or even feature article, writing isn’t as easy as it looks (although it sure beats working). Eddy Lawrence has written for the Guardian, Time Out and ShortList, consults for brands on copywriting and storytelling, and this evening presents a capsule guide to the principles of powerful writing. From storytelling skills to effective formats, find out how to create content that works whether you want to entertain or educate your readers - or just sell them stuff in a friendly way. After the talk, Eddy will be hosting an hour-long clinic, giving you the chance to get tailored feedback and advice on your own writing, from engaging with your target audience to establishing an individual identity.
Clever Boxer has a small guest list for each of our events. For a free ticket, please email firstname.lastname@example.org and tell us why you'd like to come along.
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