Friday 31st October 2014
Whether you’re an FD trying to understand what your lead dev is telling you, a writer getting to grips with an onslaught of commercial KPIs, or are a creative suddenly promoted and straddling commercial responsibilities, this lunchtime talk will introduce you to the art of translating what the different groups that make up any business are really saying. How to effectively and efficiently speak to both designers and UXers as well as financial analysists and COOs? Alan Rutter and Simone Baird will explain – mostly through their own examples of what not to do! – how.